Corporate Social Responsibility (CSR) is the order of the day. More and more companies are aware of the impact they have on people, the environment and society. And this awareness is accompanied by an increasing degree of ‘greening’. Companies and their customers increasingly recognise the importance of sustainable business practices, which increases the demand for sustainable products.
Every year, hundreds of millions of leaflets, brochures, magazines and reports are printed. And when printing these, many materials are used that are harmful to the environment. By switching to sustainable printing, you contribute to reducing the burden on the environment. Research shows that people appreciate sustainable products, while you do not have to make concessions on quality. Are you ready to make the step to sustainable printing?
What is ethical printing?
In Europe, almost 80% of all printed matter is printed on paper. Traditionally, most printed matter has a significant environmental impact. Although many natural materials are used in paper printing, natural resources are unnecessarily depleted in the production process. Think of all the trees that are cut down for paper. In the traditional paper industry, trees are used as the primary raw material for the production of paper and cardboard. This means that the tree is planted with the aim of being cut down for paper. Depending on the species, most tree species in Europe have a growth time of between 15 and 80 years. That is how long it takes for a tree to grow before it is made into paper. In addition, chemicals are added to achieve a good end result. Why burden the environment with unnecessary tree felling and environmental pollution when there is another way?
Fortunately, there are more sustainable alternatives to conventional printed materials made from trees or recycled paper. Such as eco-friendly printed matter made from PaperWise paper. PaperWise is paper and cardboard made from agricultural waste. The non-edible stems and leaves left over after the harvest are used to make environmentally friendly paper and board. Raw materials and land space are scarce. PaperWise believes that we need to be ever smarter in our use of raw materials and land. Why use primary raw materials – like trees – for products, when there are plenty of secondary raw materials available? PaperWise gives agricultural waste a second life. By choosing sustainable printing from PaperWise, you reduce your carbon footprint. The environmental impact of PaperWise paper is 29% lower than recycled paper and 47% lower than paper made from trees. By choosing PaperWise paper and board, you reduce your carbon footprint and contribute to corporate social responsibility. Together Wise With Waste.
Sustainable and socially responsible paper
Paper and cardboard from PaperWise is not only sustainable, it’s also socially responsible. Production takes place in factories in South America and India, where employment contributes greatly to prosperity. Investments are also made in education, infrastructure and health care. Moreover, the local farmers not only receive money for their edible crops, but also compensation for the agricultural waste (the non-edible stems and leaves that remain after the harvest). In this way, the factories where PaperWise is produced contribute significantly to the local communities.
CO2 neutral printing with PaperWise paper
PaperWise is revolutionising the paper industry. By using stems and leaves left over after harvesting, residual streams gain new value. Agricultural waste that would otherwise be burned is now avoiding the unnecessary felling of trees for paper. PaperWise has ensured that more than 31,800 trees have not been cut down since its establishment. That’s 4,300 football fields. Besides the low environmental impact and no tree felling, PaperWise paper and board is also CO2 neutral. Greenhouse gases like CO2, methane, nitrous oxide and F-gases which are still released in the chain from plant to warehouse are compensated by PaperWise with Standard Gold Certificates. This way, people who choose PaperWise know they are positively contributing to a better world.
By having your printed matter printed on the sustainable paper of PaperWise, you contribute to a cleaner environment and a social society. But choosing PaperWise is not only choosing for sustainability, CO2 neutrality and social responsibility. You also choose for quality. The PaperWise paper meets the highest quality standards, is affordable and suitable for virtually all printing applications, such as books, magazines, brochures, flyers, calendars, business cards, calendars, cards, writing pads, notebooks, envelopes and annual reports. PaperWise White copy paper is certified for archiving up to 100 years (according to ISO 9706).
Why choose ethical printing?
As described, the environmental impact of conventional printing is very large. Valuable land is used for one-sided plantation forests, chemical production processes of paper pollute the ecological system and the CO2 emissions of the total paper industry are larger than those of aviation (source). Thus, the environmental impact of conventional printed products is very high. If you need regular printed matter, you can therefore significantly contribute to the reduction of environmental pollution by opting for sustainable printed matter. A relatively ‘small’ choice with a big impact on the environment. Only together can we make a difference and leave the world a better place!
But not alone. Research by PWC in 2019 has shown that 30% of Dutch consumers are actively looking for environmentally friendly products. Worldwide, this percentage is 37% according to this research (source). The use of sustainable printed materials therefore completely fits in with the positive movement that more and more people need.
Research shows that social and environmental risks can have a structurally negative impact on the long-term profitability of companies. Looking at it from the positive side, University of Oxford research shows that 88% of companies that actively adapt to environmentally and socially responsible processes achieve better operational results than those that do not (source). So sustainable printing is not only positive for consumers and society, but also for businesses.
Wondering what you can have made of the sustainable PaperWise? Get inspired by the many possibilities below.
Ethical printing: books
Whether you choose PaperWise White or the unbleached PaperWise Natural that consists of 100% agricultural waste and has an authentic natural colour; your printed matter will have a contemporary character and is sustainable without compromising on quality. Moreover, it enables the printer to print books with the smallest possible ecological footprint. Different grammages are possible for the cover and the content pages. If you choose PaperWise sustainable paper, you might also like to communicate your sustainable choice, for instance in the colophon. PaperWise is ready for you with sustainability logos and is happy to assist you in your communication.
Sustainably printed books made of CO2 neutral and eco-friendly PaperWise paper and board.
Ethical printing: magazines
When you publish a sustainable company magazine, it can be an (eco)logical choice to choose for PaperWise’s environmentally friendly paper. This way you increase your visibility among colleagues, customers and business relations while reducing your ecological footprint. The sustainable PaperWise White 100 gram paper is ideal for printing the inside of a magazine. A cover, for example, can be made of sturdy unbleached one-sided white coated PaperWise Natural 342 gram paperboard.
In this way, you combine durability and a high-quality appearance.
Sustainably printed magazines made of CO2 neutral and eco-friendly PaperWise paper and board.
Ethical printing: brochures, flyers & leaflets
Promotional printed matter, such as brochures, flyers and leaflets, often has a dual purpose: it has to convey a message powerfully and clearly, but it also has a temporary character. Although the material should be beautiful enough to keep, such printed matter often ends up as waste in the long run. With this in mind, it is important to ensure that the printed material is sustainable and has as little impact on the environment as possible. Good to know that PaperWise printed matter is up to 7 times recyclable. PaperWise paper and board can also be mixed with other paper types.
Ethical printing: envelopes & stationery
Looking for sustainable stationery? Both standards for stationery, 80 and 90 grams, can be found at PaperWise. The sustainable white stationery made of PaperWise White has a very low environmental impact and is Elemental Chlorine Free (ECF) bleached. It is suitable for full color and black and white printing, for any printer in black and white and colour and is excellent for double sided printing. Do
you want matching eco-friendly envelopes? Besides 80 and 90 gram paper, you can also opt for a more luxurious look and feel by going for a heavier grammage such as PaperWise White 110 gram. Envelopes can also be printed with your logo and other branding, in colour or black and white.
Ethical printing: cards
Postcards, greeting cards, birthday cards, Christmas cards, bereavement cards, congratulatory cards, wedding cards, birth announcements or note cards: PaperWise offers sustainable cards with the lowest possible environmental impact. Cards printed on PaperWise Natural have a natural light brown ‘eco-look’ and are made of 100% agricultural waste. PaperWise Natural can be perfectly combined with both colour and black & white printing.
Selection of sustainable cards printed on PaperWise cardboard from agricultural waste.
Ethical printing: annual reports & CSR reports
CSR (corporate social responsibility) reports are of course ideally suited for printing on PaperWise. Because PaperWise produces the paper and board in an environmentally and socially responsible manner, it supports the CSR reports in an optimal way. But also by printing a regular annual report on PaperWise paper, the CSR character of a company can be emphatically reinforced.
Sustainable annual report of KPN printed on PaperWise White 90 gram: environmentally and socially responsible.
PaperWise helps you to communicate your sustainable choice for PaperWise paper by offering all kinds of sustainability logos. With a ‘PaperWise on product logo’ you can show that you are using PaperWise products which contribute to a sustainable society. This sustainability logo can be used on all kinds of printed matter. This way you can issue CSR reports with an environmentally conscious slant and at the same time express your commitment to corporate social responsibility.
Ethical printing: diaries & calendars
PaperWise’s sustainable paper and cardboard is excellent for printing agendas and calendars. The uncoated paper is very easy to write on, without the ink smudging. Ideal for diaries and calendars. For the covers thicker paper types are available with more than 245 gr/m2.
Besides PaperWise White, the light brown PaperWise Natural is also perfect for printing sustainable stationery. The unbleached PaperWise Natural which is 100% made out of agricultural waste, gives your calendars and diaries a natural eco-look that visually underlines your environmental choice and appeals to many consumers. When you choose PaperWise, you choose sustainable stationery without compromising on quality or a luxurious look.
Ethical printing: writing & notebooks
Writing and notebooks are handy to use and nice to give. Make your contribution to a better environment by choosing eco-friendly paper from PaperWise. For the cover, for example, the unbleached PaperWise Natural board made from 100% agricultural waste is available in 295 grams. For the inside, Elementary Chlorine Free (ECF) bleached PaperWise White of 90 grams or more is suitable. Or choose for unbleached PaperWise Natural paper with a natural light brown colour. If you choose sustainable PaperWise paper, you might also like to communicate your sustainable choice on the cover or inside. PaperWise is ready for you with sustainability logos and is happy to help you in your communication.
Ethical printing: business cards
Business cards something from the past? Nothing could be further from the truth! Worldwide, 27 million business cards are still printed every day (source). And that’s not surprising, because with the right choices, you literally give away quite a business card. Move with the times, not by ignoring business cards, but by choosing business cards with the smallest possible ecological footprint. No matter how simple or fancy the business card, PaperWise paper, which is made from agricultural waste, is always suitable. It is perfect for full colour or black and white printing. Pre-printing is also an option and gives your business card that little bit extra.
Ethical printing: folders
Folders made out of PaperWise Natural board have a natural light brown colour. PaperWise Natural is unbleached, 100% made out of agricultural waste and is up to 7 times recyclable through the normal waste paper stream. Choose for example PaperWise Natural 226 gram. All PaperWise paper and board, both ECF bleached and unbleached, are perfect for printing in colour or black and white. And if you would like to communicate in a subtle way that your folder is made of environmentally friendly cardboard from agricultural waste, we will gladly provide you with PaperWise sustainability logos. Together Wise With Waste!
Ethical printing: copying & printing paper
“It’s only copy paper”, you might think. And it is. Precisely because it is such a normal, widely used product, you often don’t realise the impact you can make by choosing an environmentally friendly variant. Printing paper is mainly used to read information quickly and comfortably, and to make notes if you wish. Everyone uses it, at home and/or at work, and that is precisely why copying and printing paper has such an impact on the environment. Most copier paper is made from trees with a growth time of between 15 and 80 years. So it takes many years for trees to grow before they are cut down, while the useful life of printing paper is relatively short. At PaperWise we show that this can be done differently. PaperWise Natural Copy & Printing A4 72 gram paper, made entirely from agricultural plant residues, offers the solution for people and companies who are looking for the most environmentally friendly and sustainable copying and printing paper.
By choosing PaperWise, you contribute to extra income for farmers in developing countries, but also to clean air because agricultural waste no longer needs to be burned on the land. The unbleached PaperWise Natural paper has a light brown colour and therefore has a sustainable appearance. Texts are very pleasant and calm to read. The PaperWise Natural 72 grams copy paper feels as solid as bleached 80 grams white paper from trees, but is 10% lighter, another advantage of not bleaching paper.
If you still prefer white printing paper, you still make an environmentally friendly choice by choosing PaperWise White copy paper. PaperWise White copy paper A4 is available in 75 and 80 gram paper. PaperWise White A3 copy paper is available in 80 gram paper. PaperWise printing and copying paper is suitable for all printers and can be printed sharp in colour and black and white and double sided. Moreover the white PaperWise copy paper is certified for archiving up to 100 years (ISO-9706). After use, all PaperWise copy paper is recyclable through the normal waste paper stream.
Sustainable unbleached PaperWise Natural copy paper A4 72 grams from 100% agricultural waste! Shop here.
Advice from PaperWise
At PaperWise, we know the challenges that companies can face when it comes to climate-neutral printing. For example, how do you let customers know that you are using sustainable printing? There can also be questions about the suitability of PaperWise paper and board for different purposes.
PaperWise paper and cardboard meets the highest quality standards, is easy to print on and is ideal for sustainable printing such as business cards, brochures, magazines, annual reports and more. And by using one of the PaperWise “on product” logos, you can show in a stylish and subtle way that you have made the choice for sustainable and socially responsible paper and board.
We would like to help you on your sustainable path
If you need advice on choosing the right type of paper or board for your printing, on the different application possibilities or if you have any other question: the experts at PaperWise are ready to help you.